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Why Main Vaapas Aaunga earned more on Tuesday than Friday at box office

Main Vaapas Aaunga recorded a weekday box office jump, collecting Rs 1.90 crore on Tuesday. The rise has been linked to word of mouth, social media chatter and Imtiaz Ali’s loyal audience.

Imtiaz Ali’s Main Vaapas Aaunga has registered a late pick-up at the box office, with the film showing better traction in theatres on weekdays than on its opening day. The Diljit Dosanjh-starrer appears to be benefiting from strong word-of-mouth, which has helped it gather pace after release.

The film collected Rs 1.90 crore nett in India on Tuesday, marking a clear jump from its first Monday total of Rs 1.38 crore nett. It also earned more on Day 5 than it did on its opening day, when it had collected Rs 1.38 crore nett, adding to the buzz around its theatrical run.

Aaj Tak Samachar

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